Thursday, November 11, 2010

MTV Expansion

Over the last twenty years MTV has expanded globally starting with the USA on August 1, 1981 followed by India in 1996, The Middle East, Italy in 1997, Brazil, and the Russia. MTV was available to many of the cities in these countries and "available in 18 different languages and is seen in 374.7 million households 164 countries 33." (Judy McGrath 2) "MTV went to Spain because it's the world's eighth-largest music sales market and also because digital TV via satellite there is among the most established services in Europe."(Dezzani, Mark 2) MTV is among one of the most popular and expanding network in the world and is getting larger.

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